DIRECTV expands Sunday Ticket streaming availability

Michelle Clancy
| 29 July 2016

DIRECTV is expanding its NFL Sunday Ticket streaming service, NFLST.TV, to more people across more devices.

peyton manningThe satellite provider also has launched a fresh NFL Sunday Ticket advertising campaign with Peyton Manning, touting the benefits of having access to every live, out-of-market NFL game.

AT&T will offer its exclusive live streaming NFLST.TV package to more active college students in the US. For the first time, students at both two-year and four-year colleges are eligible for the student price of $24.99 a month for four months.

The ad campaign meanwhile takes a humorous look at what the former Denver Broncos quarterback might be up to on Sunday mornings now that hes retired. Throughout the spots, Manning is serenaded by Lionel Richie, who sings Peyton on Sunday Mornings a comedic take on his iconic song.